The Jamaica Blue Loyalty Program is an initiation organized to reward coffee lovers by allowing them to earn as they buy coffee. When any coffee customer that is registered under the Jamaica Blue loyalty program buys coffee, they are rewarded with a point on every dollar they spend at Jamaica Blue.
What does a Loyalty Program mean?
A loyalty program can simply be defined as the way a brand or organization rewards customers by encouraging them to use their products or services. In this case, the Jamaica Blue loyalty program was designed to encourage customers to buy more and get more rewards when they purchase from Jamaica Blue. Products covered under the loyalty program include; coffee,
About the Jamaica Blue Loyalty Program
Here are some things you should know about the Jamaica Blue Loyalty program before you sign up for it;
To become an exclusive member of this program, you can sign up on the Jamaica Blue website.
As a member of the program, you can pay one point for every one dollar you spend on any item at the store. For example, if you purchase an item worth $10, you will be given 10 points as a reward.
Points accumulated at the store can be saved up to buy items
What do you get from being a member of the Jamaica Loyalty Program?
There is no better way to earn from your addictions than joining the Jamaica Blue loyalty program, as a coffee lover. It is natural for you to find yourself taking the drink over and over without even realizing it!
This act might get you thinking you are wasting money on coffee every time you walk into a coffee shop, but with the loyalty program, you spend and earn. Another amazing thing about this program is that it does not only include coffee; it includes a variety of items sold at Jamaica Blue.
The benefit of spending and earning is the most publicized aspect of the Loyalty Program.
A Membership Account
As a member of the loyalty program, you get to have a special member account created for you. You can log into your account through the Jamaica Blue website. The advantage of having a membership account under the program is that you are exposed to new updates about the brand, products, services, special sales, and many other updates. What this means is that you get access to an opportunity to keep saving and earning as you advance into the loyalty program.
Complimentary Service
Every member of the Jamaica Blue loyalty program is entitled to enjoy special treatment from Jamaica Blue. With a membership card, you get access to some bonuses and extra items when shopping at the store. An example of a special treatment given to members celebrating birthdays is a free slice of cake at the Jamaica Blue café in Australia.
This kind of customer-centered treatment makes customers feel appreciated for being part of the brand. It will also attract customers who have not gotten a membership to want to be part of this special treatment. The complimentary services offered at the Jamaica Blue loyalty program are one of the benefits that have helped in sustaining the program.
Exclusive Offers
As a member of the loyalty program, you will not only be allowed to get special updates about the store’s operations but shopping will also be made easy for you. All you need to do is to use your membership card while shopping and you’ll get your purchase processed faster.
Buy Items
The program allows members to save money every time they purchase an item in the store. For example, if you buy items worth $50 in a day, you get rewarded with 50 points. The point is the same value as money in the store. This encourages people to buy more things frequently to be able to save up faster.
Brand Promotion
This is one of the direct benefits the loyalty program brings to the brand. The loyalty program is one unique way of promoting the brand through boosting customer referrals and testimonials. Many of the exclusive members of the loyalty program who have been able to enjoy the services would want to tell people more about it.
The benefits and special care is given to loyal members are away the customers who are not part of the program can decide to join. The effect of this program is that it encourages more people to know about the brand through the members.
Conclusion
The Jamaica Blue loyalty program created an opportunity for customers to shop for coffee and save money while at it. The program has been able to successfully gather many people for the brand and it’s a good development strategy for brand promotion.
Do I earn a point when I buy other items apart from coffee from Jamaica Blue?
Yes, you do, the points are not only given to members who buy coffee but also to those who get other items from the store.
How do I see updates from my membership account?
You will need to set your email to allow you to receive alerts on updates from your membership account. You can also check the store’s website or social media platforms for updates.
